How do you know if your users are satisfied with your product?
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Amazon
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@Nag
Platinum PM
Platinum PM
These are the metrics I would use to know if users are satisfied with the product:
1) Session Frequency- This metric will capture how often the user logs in. If the logons drop, that would mean that the customer needs have changed
2) Session Duration- Short sessions show that user is frustrated with the product or is interested in a single feature of the product
3) Net promoter score- Shows if our customers will recommend the product to others
4) Marketing participation- Does the client open marketing emails etc.
5) Assessment of recent interactions
1) Session Frequency- This metric will capture how often the user logs in. If the logons drop, that would mean that the customer needs have changed
2) Session Duration- Short sessions show that user is frustrated with the product or is interested in a single feature of the product
3) Net promoter score- Shows if our customers will recommend the product to others
4) Marketing participation- Does the client open marketing emails etc.
5) Assessment of recent interactions
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