Imagine you're the CEO of a start-up. How would you build a product to help people find a place to live?

My approach:

1. Validating the idea
   1. Market research
      1. Calling prospects
      2. Interviewing groups
      3. Joining digital communities
   2. Competitor analysis
2. Identifying problems
3. Finalizing on Vision and Mission
4. Pre-Launch
5. Creating a basic MVP
6. Testing
7. Gathering Feedback + Testing
8. Launch (Social Media+Marketing+Product Hunt+Other)
9. Real Feedback
10. Post-Launch

Assumption:

The need of creating this platform has been validated for rented space and we are in the problem id stage.

Clarifying question: Is there any specific market or geography you want me to focus on?

Ans: Yes. Consider India.

User Segment:

1. People buying the place to live
   1. Self
   2. Guardian (Parents, Relatives, etc)
   3. Friends
2. People selling/renting their place
   1. Owner
   2. Broker

Problems associated with people who want to buy:

1. Distance from the workplace (MAP)
2. Pictures of the house
3. Features the house 
   1. Gender living/preferred in the room
   2. No. of rooms (Studio apartment/1RK, 2BHK, 3BHK, etc)
   3. Cost
4. Video Tour (LIVE/Pre-recorded)
5. Nearby features
   1. Malls
   2. Hospital
   3. Shops
   4. Garden
   5. Gym, etc
6. Other offers (Cashback, other offers associated with home-related features)

Problems associated with people who want to sell:

1. People who show interest are not determined
2. Frequent follow-ups are needed
3. A lot of bargaining is done
4. It takes a lot of effort to fill in the details on the website

Main objectives of MVP:

1. Users should be able to list their place
2. Users should be able to rent the place

USP:

Make the place look special 

1. 1. Company branding
   2. Add-ons
   3. Help with other amenities
   4. Freebies

Vision: Affordable places with better amenities near your workplace

After building a basic MVP, it will be tested to identify the shortfalls and re-vamping the app.