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How would you monetize Housing.com for the home buyers?

Housing has been monetizing home listers/brokers for a long time with a suite of products and services. 

Now, Housing wants to monetize the other segment which is also the biggest user segment on Housing.com which is “Home seekers”

  1. Will it be the right product-market fit? Should Housing go for it or not?
  2. Why should I pay to find a property? (Maximum 5 reasons)
  3. What will be the launch strategy/GTM for the seeker monetization product?

Important to note: Their competitors such as MagicBricks and NoBroker are already doing seeker monetization

Asked at Housing
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Boost your confidence in PM interviews by attending peer to peer mock interview practices, group practices, and QA sessions with expert PMs

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